Everyone is a Buyer

Everyone is a Buyer by Grant Cardone - Strategy of the Week

Look, you need to treat the prospect like a buyer—treat everyone like a buyer. One of the biggest errors made by salespeople—especially experienced salespeople—is the supposed ability to determine who is and who isn’t a real buyer. I don’t care what the situation they told you is—no money, no budget, they got tax problems, and

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“Mr. Positive”

Mr. Positive by Grant Cardone - Strategy of the Week

Look, to be a positive person, you need to have a smile, good posture, light in your eyes, and interest in the person you are interacting with. Your attitude is your mental disposition in life—your feeling or position to another or a thing. Your attitude can be bad, neutral, good, or great. There is only

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Sales Training Generates Sales

Sales Training Generates Sales by Grant Cardone - Strategy of the Week

Look, too many business owners see sales training as an expense. The fact is that those who invest in the right kind of sales training see revenue explode and get a return on their investment. The truth is that any investment has an upfront cost. The question to ask is what kind of return you

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No Negativity Allowed Here!

No Negativity Allowed Here! by Grant Cardone - Strategy of the Week

Look, I often tell people that service is senior and what I mean is that serving is the ingredient necessary for someone to know they are being taken care of, not being taken advantage of. Concern yourself with your customer, not your paycheck. Be interested in them, not interested in you. This service thing has to

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Great Salespeople Are Obsessed

Great Salespeople Are Obsessed by Grant Cardone - Strategy of the Week

Hey, who are the greats? Muhammad Ali said, “I am the greatest,” even before he was considered the greatest heavyweight boxer of all time. Michael Jordan, Beethoven, Steve Jobs, Peyton Manning—you know these names because they were—or arguably were—the greatest at what they did. You know my name because I am the greatest at what I

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Why The Middle-Class is Broke

Why the Middle Class is Broke by Grant Cardone - Strategy of the Week

Look, I grew up middle class and we only had just enough money to get by. We were never hungry or wanted for much, but I experienced my mom always fearful about money. I remember watching mom clip coupons, looking for the best deals, and always worried the money wouldn’t go far enough. At the

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Success Rewards Preparation

Success Rewards Preparation by Grant Cardone - Strategy of the Week

Always, always, always be prepared. Nowhere else is this truer than in the world of sales. Be prepared for EVERY possible question, objection, stall, obstacle, delay, and customer question possible. Every time I ever hear something new from a client that I have not heard before, I write it down and then in my private

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Why Don’t People Buy?

"Why Don't People Buy?" by Grant Cardone - Strategy of the Week

Why does someone drive to your retail showroom, call you, or hit your website and then not buy? There are buyer types and there are common reasons people don’t buy. You could have one or a combination of the following: they’re not qualified; they can’t disclose information due to personal issues; they’re not decision makers;

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3 Tips to Dominate with Follow-Up


Look, most people don’t know that 63% of people requesting information on your product will not purchase for 3 months. That means for 2/3 of your clients you need to be paying attention to you for 90 days. 20% won’t buy for more than a year. 83% of people are not buying anything for somewhere

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